30/06/2021 • Awards
Our industry leading marketing team is breaking new ground - again!
Having been postponed for a year, the Property Marketing Awards returned virtually for 2021 on 24th June to recognise the best marketing campaigns across the property industry over the last two years. We’re thrilled that our Makers & Mentors campaign and our Living Rooms were announced as winners in their respective categories.
The Property Marketing Awards are not-for-profit awards, usually held annually to celebrate and encourage the very best in property marketing from around the UK. Due to the pandemic, the 2020 awards were postponed, meaning that this year's most talked about and successful marketing campaigns spanned a two year window - making for an even tighter competition for entrants – and even more pride for winners and those shortlisted!
Living Rooms, our exciting new customer experience hub which goes beyond the industry-standard marketing suite was named the winner of the ‘Best Branded Experience’ category, with the judges saying:
“The innovative reimagining of a marketing suite enabled MA’s potential customers to view multiple schemes in one location at the heart of the Mount Anvil business with all the sustainability, 360 brand experience and cross selling benefits that come with it.”
The judges also recognised our efforts to create equality of opportunity in the construction and development sector through our work with the Mayor of London on Makers & Mentors. Naming us winners of the ‘Best CSR Communications Campaign’ category, they noted:
“Really great and very relevant in the wake of the pandemic. The programme secured a really good network of mentors and the results showed that mentees got real value from the whole process – many congratulations on creating something really special.”
Our success at this year's awards follows our Marketing Team being named ‘Property Marketing Team of the Year’ in 2019, an accolade our very deserving JV partner Peabody has received this year!